THE VELVET LOUNGE

THE VELVET LOUNGE

The Velvet Lounge with Ben Stephens is a sophisticated R&B entertainment and lifestyle brand created for people who still believe music should make you feel something.

Hosted by Ben Stephens, The Velvet Lounge began with a simple idea: create a place where timeless R&B, especially the slow jams that defined the ’90s, could live again. The experience is warm, intimate and grown—built around great music, conversation, romance, culture and mood.

At the center of the brand is The Velvet Lounge Radio Show, a fully produced 60-minute R&B program curated to feel like listeners are stepping into an actual lounge. Ben guides the experience as host, while Executive Producer and Head Curator KaVaunjay Braden helps shape the music, programming and signature sound of the show.

But The Velvet Lounge is being built to become much more than a radio program.

The vision is to create an entire R&B entertainment ecosystem encompassing radio, television, digital content, live performances, intimate artist sessions, podcasts, destination experiences and major live events.

WHERE SOPHISTICATED R&B LIVES

The Velvet Lounge is developing one of its most important assets: an extensive owned library of professionally produced R&B radio programming. The long-term goal is to build a collection of 1,000+ fully produced 60-minute shows, organized around different moods and experiences—from classic ’90s slow jams and After Dark to love songs, deep cuts, artist spotlights and Sunday Soul.

Those programs become the foundation for The Velvet Lounge Affiliate Network, which is being developed through relationships with individual terrestrial and digital radio stations in markets across the country.

The strategy is simple: create the content, own the content and build the distribution around it.

FROM RADIO TO THE SCREEN

The Velvet Lounge is also being developed as a visual entertainment property.

Future programming will bring audiences inside the world of The Velvet Lounge through live performances, artist conversations, behind-the-song storytelling and intimate R&B sessions designed for television, streaming and digital platforms.

Rather than simply covering R&B culture, the goal is to create an environment where artists can perform, talk about their music and connect with audiences in a setting that feels personal.

THE VELVET LOUNGE EXPERIENCE

The brand extends beyond the studio through live shows and destination experiences that bring the atmosphere of The Velvet Lounge into the real world.

From intimate performances and live R&B experiences to Caribbean destinations such as The Velvet Lounge Barbados R&B Experience, the vision is to build experiences where the audience can actually step inside the world they hear on the radio.

Music is the foundation, but mood is what connects everything.

Whether someone is listening late at night, watching an intimate performance, attending a live show or traveling to a Velvet Lounge destination experience, it should always feel unmistakably like The Velvet Lounge.

THE VELVET LOUNGE
Where Sophisticated R&B Lives.
Get in the Mood.

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